How Can Mobile Responsive Websites Help Your Business?

How Can Mobile Responsive Websites Help Your Business?

When it comes to launching a website, having mobile responsive web design has become a status quo for creating a great user experience. 

It also has a profound impact on your SERP rankings. Since 2015, Google has rewarded mobile-responsive websites over non-responsive ones. So, it’s no question that along with an impressive design and powerful features – you need to ensure that your website is mobile-ready.  

What is Responsive Website Design? 

Responsive web design is an approach where design elements and content are automatically optimized on the screens they are viewed on. Its objective is to convert all desktop-specific elements into multi-responsive elements. 

The Need for Responsive Web Design 

The dominance of mobile users on the internet is growing.  

In 2021, the no. of unique mobile internet users stood at 4.32 billion, indicating that over 90% of the global internet population uses a mobile device for browsing. Website owners should expect that number to grow as mobile technologies become more accessible to the public. 

We live in a time when people use multiple devices (tablets, smartphones, and desktops) to consume data. So good user experience across devices is no longer a nice to have, but a strict requirement for all web applications. 

As the importance of mobile-responsive sites increases, companies like BigRock provide tools like Website Builder to help beginners build a professional and mobile-friendly website in the minimum time possible. 

5 Benefits of Mobile Responsive Web Design 

Now that we are clear about the basics, let’s find out how a mobile-responsive website positively impacts your business:  

1. Enhanced user experience 

As a website owner, it is crucial to provide a good user experience to build engagement and brand loyalty. If mobile users can’t figure out how to navigate through your site, they will leave and turn to your competitors. 

A mobile-friendly website, on the other hand, makes it possible for users to seamlessly browse through your pages without the need to constantly zoom in your page.  

2. Drive even more traffic to your website 

The growth of mobile internet users opens new opportunities for businesses. 

But remember that mobile users tend to click away immediately if a website doesn’t render correctly on their device. So, implement a mobile-responsive design if you want to see a significant increase in website traffic. 

3. Impact on Google ranking 

A mobile responsive website design can help with search engine optimization because Google, as mentioned above, prefers mobile-friendly websites. The last thing you want is to redesign your website for every new device release. 

Such websites can be easily scaled up or down to fit the screen they are viewed on, thus providing the best user experience. 

4. Promotes link sharing across multiple devices 

When a user shares links from your website with someone using a smartphone or any other device, a responsive website makes it possible for the mobile user to access its responsive layout.  

5. Cost-effectiveness 

Instead of developing a mobile app (which can be costly!) or maintaining a non-mobile-ready website, all it takes is a single responsive site for your business.  

Build Mobile-Responsive Websites with BigRock Website Builder 

Now that you know the benefits of mobile-responsive web designs, it’s time to build your site.  

You don’t need to be a web expert or designer. Create mobile-responsive websites easily and with BigRock’s Website Builder. Packed with marketing, ecommerce, and security features – Website Builders lets you publish professional sites without any coding or technical knowledge. 

Build a mobile-friendly website with Website Builder today. 


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