If you’re just starting out with your online business, you’ve likely set up a website and are looking for a cost-effective yet high-performing solution.

Startups and smaller businesses typically choose shared hosting because it’s generally the cheaper option.

However, shared hosting has its fair share of problems, such as slow-loading page times, shared resources among multiple sites, and increased vulnerabilities to cyber-attacks. If one site gets attacked on the same server as yours, your site is at risk as well.

Let’s face it – not every business can afford dedicated servers in the beginning. This has led to the emergence of Virtual Private Servers – or VPS, as they are commonly known. In this guide, we’ll explore why VPS is the perfect mid-option hosting solution for your website.

What Is VPS Hosting?


A Virtual Private Server (VPS) is a kind of web hosting. This virtualized server mimics a dedicated physical server within a larger shared hosting environment – meaning it has a single server with multiple users.

VPS uses virtualization technology to offer your website dedicated resources, such as processing power, allocated memory, etc., on a shared server.

With VPS, you get root access to segments of a central physical server. This allows you to install software and apps of your choice. At its core, VPS provides the functionality and resources of a dedicated server at a lower cost by sharing the physical server’s resources among multiple users.

What Are the Different Types of VPS Hosting?

VPS hosting can be categorized in multiple ways, such as:

  • Operating System
  • Server Maintenance

Collectively, these two segments contribute to the following VPS hosting types:

1. Fully-Managed VPS Hosting

Most web hosts provide fully managed VPS hosting services so that you don’t have to deal with the technicalities of VPS hosting.

In this setup, the service provider configures the hosting environment according to your unique needs. If you want to make changes, you can contact the provider’s customer support team.

In terms of the services offered, the vendor:

  • Undertakes all server management tasks
  • Sets up the server for you and installs desired control panels as well as apps
  • Takes care of data backups and updates security patches relating to your operating system
  • Looks out for signs of hardware failure, security vulnerabilities, and so on

2. Self-Managed VPS Hosting

Unmanaged VPS hosting, often referred to as self-managed VPS hosting, gives you full control over your server environment. The web host essentially steps back, leaving you to handle all aspects of server setup, management, and updates. This means you’re in charge of installing software, managing security, and addressing any error messages that pop up.

If you run into hardware issues or outages, you’ll have to get into troubleshooting mode yourself. Moreover, backup services aren’t usually included in your hosting plan either; you’ll likely need to purchase them separately and set them up on your own.

Because of these responsibilities, unmanaged VPS hosting is best suited for those with the technical know-how and bandwidth to manage a server. Sure, top unmanaged VPS providers will give you access to tools and tutorials, but you’ll be flying solo for most of the process.

3. Semi-Managed VPS Hosting

When it comes to the balance between cost and control, the choice between managed and unmanaged VPS hosting is significant.

For those who want a middle ground, there’s semi-managed VPS hosting. This type of hosting plan includes some maintenance services. Depending on the provider and the specific plan, you might get help with installing operating systems and applications.

The best semi-managed VPS hosts also offer security tools to help protect your site. However, you’ll still need to handle certain aspects of server management or hire someone to do it.

4. Linux-Based VPS Hosting


Linux hosting is one of the most common types of hosting. Ubuntu, a type of Linux, holds about 33.9% of the market share:


You can install the Linux operating system on the server and get started.

Linux supports popular control panels such as cPanel. Unlike Windows, Linux is open-source, so you don’t need to buy a license. This means Linux VPS hosting is cheaper than Windows. Additionally, Linux works with all sorts of web-building apps, such as WordPress, Magento, and Joomla.

However, keep in mind that most software companies prefer making stuff for Windows. So, if you need specific Windows software, double-check if it works with Linux.

Why Pick Linux VPS? Three Big Reasons:

  1. Cost-effective: If you don’t need Windows for your site or app, Linux VPS is cheaper.
  2. Universality: Linux works with almost all apps and software except those with special licenses.
  3. Freedom: With Linux VPS, especially the unmanaged kind, you can tweak everything to your liking.

There are tons of affordable Linux VPS options out there, but don’t go for a free one. It’s better to take your time and look at things like hosting resources, customer support, and server performance.

What can you do with Linux VPS? Loads!

You can host websites, web apps, gaming stuff, emails, VOIP services, and even start a reseller business.

5. Windows-Based VPS Hosting


Since the Windows operating system is proprietary, web hosts must acquire a license to provide it as a service, which incurs a fee.

This additional cost often makes Windows VPS pricier than its Linux counterpart. That said, using a Windows-based server environment can be useful for you if:

  • You’re running applications that are built for Windows
  • You have an online gaming site and wish to set up a dedicated gaming server
  • You want to use VPN

You should think of selecting Windows VPS hosting if:

  • You have specific hosting requirements: Certain software, such as the .NET app and Microsoft products, mandate the use of the Windows operating system to function optimally
  • If you want a user-friendly interface: The graphical user interface (GUI) of Windows OS simplifies navigation and makes it more intuitive as well as easier to manage
  • If you need reliable support: Microsoft, along with Windows VPS providers, delivers efficient customer support

5 Benefits of VPS Hosting for Your Online Business You Can’t Ignore

VPS hosting is a middle ground between dedicated and shared servers: you get the resources of a dedicated server but you get the cost benefits of a shared server. It gives you the best of both worlds. Let’s now look at the benefits of a VPS for your business:

Benefit #1. Enhanced Performance, Higher Uptime

Slow-loading websites is a major frustration for customers, often leading to high bounce rates and lost conversions. This is a common issue with shared hosting, where resources are shared among many websites.

However, VPS hosting solves this problem by providing dedicated resources that are exclusively yours to use. This means your site can handle more traffic without slowing down – despite sharing a server!

To further improve performance, you can:

  • Optimize your images to reduce file sizes and load times.
  • Use a content delivery network (CDN) to distribute your website’s content across servers worldwide.
  • Get rid of unnecessary spaces, comments, and characters from your code to improve load times.
  • Use a lightweight theme and template for your website that is optimized for performance.
  • Minimize the use of external scripts and plugins on your website. Each one adds additional requests and can slow down loading times.
  • Load images and videos only when they come into view rather than all at once.
  • Ensure your server is configured to respond quickly to requests by optimizing server settings and configurations.

Benefit #2. More Resources for Your Site

When you choose VPS hosting, your website gains access to a wealth of resources that significantly enhance its performance. Here’s a closer look at what you get:

  • More Space for Storage: With VPS hosting, you gain ample room to store all your site’s files – from images and videos to databases. You can expand your content library easily and build a scalable site that customers love!
  • Enhanced RAM and Disk Capacity: Upgrading to VPS hosting offers increased RAM and disk space, which is the foundation for a smooth browsing experience. More RAM and disk capacity mean your website can handle more visitors and processes simultaneously without letting performance standards slip.
  • Increased Monthly Bandwidth: VPS hosting offers a higher monthly bandwidth allowance so your site can manage larger volumes of data transfer. Speaking practically, this means your site remains responsive and accessible even during peak traffic periods.
  • Higher Email Quota: With VPS hosting, you can manage higher volumes of incoming and outgoing emails and supplement your email marketing campaigns as well as customer interactions without breaking a sweat.
  • Greater Capability to Host Multiple Websites: VPS hosting allows you to run multiple websites on a single server. If your business has several domains, VPS acts as a centralized management system – one that streamlines operations and reduces costs in managing your multi-site journey.
  • Faster Page Load Times: One of the standout benefits of VPS hosting is the improvement in page load times. A faster site enhances the user experience and positively impacts your search engine rankings, thereby skyrocketing your site’s visibility.

Benefit #3. Lower Security Risks and Exposure

VPS hosting employs innovative partition technology that uses the resources of a bare-metal host server. Using a hypervisor, the server is divided into multiple Virtual Private Servers (VPS).

Each partition operates as a distinct, virtualized space with its own independent environment. This setup supercharges security by restricting access to the hypervisor and making it challenging for security threats to breach the system.

Benefit #4. Customization Like Never Before

When you opt for VPS Hosting, you’re not just getting a chunk of a server – you’re getting a versatile platform that you can customize to map to your site’s exacting requirements. Here are a few ways in which you can customize your VPS:

  • Your choice of Operating System: With VPS hosting, you can choose the operating system that best suits your needs—whether it’s Windows, Linux, etc. This granular flexibility allows you to use software and apps that are compatible with your chosen OS.
  • You can allocate resources as you wish: You have more control over how resources such as CPU, disk space, and RAM are allocated within your VPS.

For example, let’s say you run an eCommerce website. During peak shopping hours, you want to ensure that your website’s checkout process remains fast and responsive to provide a seamless shopping experience for your customers.

With VPS hosting, you can allocate more CPU and RAM resources to the checkout process. You also have to ensure that it has the necessary computing power to handle a large number of transactions simultaneously. This prioritization helps prevent slowdowns and crashes during high-traffic periods.

  • You can install software of your liking: Unlike shared hosting, where you’re often limited to the software provided by the hosting provider, VPS hosting allows you to install and configure software of your choice. Whether it’s a content management system (CMS) such as WordPress or a customized web app, you have the freedom to install what you need.
  • You can configure security protocols yourself: VPS hosting also gives you more control over how you want to configure your security measures. You can implement advanced security measures and apply security updates regularly to protect your site from threats.
  • You can create your own backup and recovery mechanism: You can set up automated backups and recovery options to protect your data in case of a disaster. This gives you peace of mind knowing that your site’s data is safe (and can be restored quickly if needed).
  • You can select your control panel of choice: VPS hosting allows you to choose the control panel that best suits your needs, such as cPanel, Plesk, etc. You can work smarter with an intuitive interface and manage your server and website with a drag-and-drop interface.

Benefit #5. Server Management is Optimized

One of the key benefits of managed VPS hosting is the peace of mind it offers – you can’t put a price on this. Managed hosting helps you to focus on your website’s content and think of ways to boost growth. You don’t need to worry about the technicalities of server maintenance and management.

When you opt for managed VPS hosting, you get access to a team of dedicated experts who are there to assist you with:

  • Setting up and maintaining your server.

For example, if you’re running an online store and need to install a new eCommerce plugin, the team will step in and handle the installation and configuration for you

  • Resolving issues promptly- whether it’s performance- or security-related
  • Ensuring your server is regularly updated with the latest software and security patches

Opting for managed VPS hosting means you get the benefit of expert assistance and gain the freedom to focus on what matters most – growing your website and providing an exceptional experience for your visitors.

Who Is VPS Best-Suited For?

VPS hosting is a good option for the following kinds of websites:

  • If your site gets medium to high traffic: VPS hosting is a better option if shared hosting is not working for you anymore. Your site will be able to handle more visitors compared to shared hosting, giving you better performance and stability.
  • For small and mid-sized eCommerce stores: You’ll benefit from faster load times, improved security, and overall better performance—instrumental factors for the success of online stores.
  • Sites that need seamless online collaboration: If your website requires real-time collaboration tools and apps, such as project management platforms, VPS hosting offers the reliability and scalability you need.
  • Live streaming websites: VPS hosting can manage the high bandwidth and performance demands of streaming live content without interruptions.
  • Gaming sites: Online gaming sites need robust and reliable hosting to handle multiple users at once, and VPS hosting extends the necessary resources and low latency.
  • Development environments: Developers can use VPS hosting to create isolated environments and develop and test applications without impacting live sites.
  • Resource-intensive applications: If your website uses a lot of server resources (CPU, RAM, storage), the dedicated resources of a VPS are a big plus.
  • Businesses with regulatory compliance needs: Some businesses need specific server setups to meet industry regulations. VPS hosting allows for the customization required to comply with these rules.
  • Your website is using more resources than others on shared hosting: In some cases, if your site continues to use more resources than others on the server, your hosting service provider might ask you to upgrade to shared hosting to safeguard your site’s performance.

Pro tip: If you want to host numerous sites on one hosting plan, VPS fits the bill here too.

Who Is VPS Not Ideal For?

VPS is not suitable for anyone and everyone. Here are a few instances where VPS may not be the best fit:

  • Tight budgets: If cost is a major hiccup, and even the most economical VPS plans are beyond your budget, shared hosting is a better option. Free VPS hosting is generally not recommended due to its significant limitations.
  • Lack of technical skills: Managed VPS provides robust support and eliminates the need for technical expertise. However, if you opt for an unmanaged VPS, you must be comfortable with control panel interfaces like cPanel. If you lack the time or willingness to learn these tools, VPS hosting may not be ideal for you.
  • High resource demands: For projects that require the full power of a physical server, a dedicated server is the way to go. This is particularly true if you need to make custom configurations to the server’s hardware.

Get Complete Control of Your Site’s Performance with BigRock

There are many reasons to upgrade to VPS hosting—perhaps your site has outgrown shared hosting, or you’re anticipating a traffic spike.

Either way, BigRock offers VPS hosting plans for every kind of business use case imaginable. Choose your VPS plan and take control of your site with full server management, root access, and your choice of operating system.

Switch to BigRock and lay the foundation for a high-performing and reliable site – one that’s “always on” and puts customers first. Ready to take your website to the next level?


1. What is VPS hosting?

Virtual Private Server hosting is referred to as VPS hosting. This kind of web hosting involves splitting a physical server into multiple virtual servers. Every server is assigned a unique IP address, operating system (OS), and storage capacity (RAM, CPU, and disk space). Because of this configuration, each virtual server runs independently, like a distinct physical server.

2. How do I choose a robust VPS hosting plan?

When choosing a VPS hosting plan, account for factors such as your website’s traffic, resource requirements, and budget. It’s also important to choose a reputable hosting provider with good customer support.

3. Why should I choose VPS hosting?

VPS hosting is ideal if you need more control over your server settings, better performance, and scalability. It’s great for growing websites or those with high traffic. Moreover, with VPS hosting, you get dedicated resources, root access to your server, and the ability to customize your server environment to suit your needs.

4. Is VPS hosting good for my website?

VPS hosting is suitable for a wide range of websites, from small blogs to large e-commerce sites.

5. How is VPS hosting different from shared hosting?

In shared hosting, your site shares resources with other websites on the same server. In contrast, VPS hosting offers dedicated resources for your site and by extension, greater control and better performance.

6. Can I upgrade my VPS hosting plan?

Yes, most hosting providers allow you to upgrade your VPS hosting plan as your website grows. This allows you to scale your resources to meet your changing needs.

7. How do I manage my VPS server?

Managing your VPS server typically involves using a control panel provided by your hosting provider. This allows you to monitor your server’s performance, install applications, and manage your files.

8. What level of technical expertise do I need for VPS hosting?

While VPS hosting does require some technical knowledge, many hosting providers offer managed VPS hosting plans that take care of server management tasks for you. If you’re not comfortable managing your server, a managed plan might be a better option.

9. Is VPS hosting secure?

VPS hosting is generally more secure than shared hosting since your website has its own virtual server. However, it’s important to follow best security practices and keep your server and applications up to date to protect against security threats.